Your next Pizza Hut meal is about to get even more portable. In a crossover that you probably didn't see coming, Pizza Hut is launching a burger called the Cheeseburger Melt.
The new dish is a little bit pizza, a little bit cheeseburger, and a new entry point for the pizza chain. Of course, no cheeseburger dish would be complete without french fries and a drink.
To promote the new dish, Pizza Hut is offering free cheeseburgers on May 14 to any customer who is willing to "cheat on their usual burger chain," according to the release.
If this unexpected burger and pizza fast-food crossover is tickling something in the back of your brain, it might be because you're remembering the time that McDonald's tried to launch pizza.
An old Mickey D's ad from the late 1980s shows that the chain only offered the pizza—which actually looks pretty tasty!—after 4 p.m.
It stands to reason that the reverse crossover could work more easily because Pizza Hut doesn't have to do as much heavy lifting with making the Cheeseburger Melts.
As a brand known for exceptional pizzas, venturing into the burger business is an exciting first for us," said Lindsay Morgan, chief marketing officer at Pizza Hut, in a press release.
And just in case the Cheeseburger Melt isn't your speed, Pizza Hut offers the handheld in four other varieties: Buffalo Chicken with buffalo and Chicken Bacon Parmesan with ranch dipping sauce.